The Application of Stress Case Method in Teaching Entrepreneurship as an Competitive Strength of University Educational Operations

The article studies the use of interactive methods of teaching professional activity in educational programs for entrepreneurs, indicating the use of the stress case method, which contributes to the formation of flexible and adaptive skills in students. An idea of the stress case method, the possibilities of its use in various fields of activity are given, and the possibilities of its use in entrepreneurship training are identified. It has been established that the stress case method promotes the development of critical thinking and quick decision-making skills, which is especially important in conditions of uncertainty. The study revealed the influence of interactive teaching methods on the level of training of professional entrepreneurs, which is reflected in the level of competitiveness of the university as a whole. The article presents a program for conducting interactive educational practice “Stress Case” within the framework of training in the profile “Entrepreneurship”, based on the results of which it is proposed to include stress cases in the practical part of training entrepreneurs within the framework of the implementation of disciplines included in the core of professionally oriented ones, which will allow developing entrepreneurial skills and competencies in students.

1. Rubin Yu. B., Mozhzhukhin D. P. Factors of competitiveness of higher educational institutions in the field of entrepreneurship education. Еkonomika. nalogi. Pravo=Economics, Taxes & Law, 2024, vol.17, no.4, pp.31-41 (in Russian). DOI: 10.26794/1999-849J-2024-17-4-31-41.

2. Vasilev A. I. Quality and competitiveness in the system of higher education: aspects of interrelation. Vysshee obrazovanie v Rossii=Higher Education in Russia, 2019, vol.28, no.4, pp.37-43 (in Russian). DOI: 10.31992/0869-3617-2019-28-4-37-43.

3. Drondin A. Quality of Education as a Factor of University Competitiveness. Sovremennaya konkurentsiya=Journal of Modern Competition, 2021, vol.15, no.4, pp.118-126 (in Russian). DOI: 10.37791/2687-0657-2021-15-4-118-126.

4. Kuznetsov D. L. Factors of university competitiveness. Innovatsii i investitsii=Innovations & Investments, 2021, no.3, pp.116-120 (in Russian).

5. Rubin Yu. B., Mozhzhukhin D. P. Higher entrepreneurship education: Guidelines for the formation and mitigation of restrictions. Vysshee obrazovanie v Rossii=Higher Education in Russia, 2022, vol.31, no.11, pp.106-121 (in Russian). DOI: 10.31992/0869-3617-2022-31-11-106-121.

6. Arutyunova D. V., Lankina M. Yu. The educational program of the university as an object of strategic management in the context of increasing competitiveness. Vestnik Altaiskoi akademii ekonomiki i prava, 2022, no.12, pp.11-17 (in Russian). DOI: 10.17513/vaael.2609.

7. Rubin Yu. B. Entrepreneurship education methodology formation in Russian educational system. Pedagogika, 2022, vol.86, no.12, pp.99-107 (in Russian).

8. Lavrentiev S. Yu., Komelina V. A. Interactive methods of training as activization tool of cognitive activity of the future teachers of technology and entrepreneurship. Sovremennye problemy nauki i obrazovaniya, 2011, no.6. Available at: https://science-education.ru/ru/article/view?id=5218 (accessed 21.03.2025) (in Russian).

9. Korotaeva E. V., Andryunina A. S. Interactive learning: Aspects of theory, methods, practice. Pedagogicheskoe obrazovanie v Rossii=Pedagogical Education in Russia, 2021, no.4, pp.26-33 (in Russian). DOI: 10.26170/2079-8717_2021_04_03.

10. Nozdryakova E. V. Interaktivnoe obuchenie – real'nost' ili vymysel sovremennogo obrazovatel'nogo protsessa? [Interactive learning – reality or fiction of the modern educational process?]. Interaktivnoe obrazovanie, 2017, no.1, pp.5-10.

11. Transformatsiya obrazovatel'nogo protsessa v usloviyakh smeny pokolenii: monografiya [Transformation of the educational process in the context of generational change: monograph]. Ed. by M. A. Eskanderov. Moscow, Prospekt Publ., 2021, 496 p.

12. Potapova O. N., Alekseeva E. V. Application of interactive methods of teaching entrepreneurship as a means of increasing the effectiveness of training. Sovremennaya konkurentsiya=Journal of Modern Competition, 2019, vol.13, no.1(73), pp.17-23 (in Russian).

13. Khainovsky S. E. Interactive teaching methods and their relevance today. Pedagogicheskii zhurnal=Pedagogical Journal, 2022, vol.12, no.4-1, pp.296-304 (in Russian). DOI: 10.34670/AR.2022.36.62.03.

14. Privalova G. F. Active interactive teaching methods as a factor in improving the educational and cognitive process in higher education institutions. Sovremennye problemy nauki i obrazovaniya, 2014, no.3. Available at: https://science-education.ru/ru/article/view?id=13161 (accessed 21.03.2025) (in Russian).

15. Chernykh E. O. Economic justification of the interactive model of higher education training. Ekonomika, predprinimatel'stvo i pravo=Economics, Entrepreneurship and Law, 2020, vol.10, no.11, pp.2827-2848 (in Russian). DOI: 10.18334/epp.10.11.111127.

16. Alekseeva E., Pogorelova A., Potapova O. Entrepreneurship Education by the Aid of Foresight Session Technology. Sovremennaya konkurentsiya=Journal of Modern Competition, 2023, vol.17, no.2, pp.109-123 (in Russian). DOI: 10.37791/2687-0649-2023-17-2-109-123.

17. Pamukhin Yu. Business Game as a Method of Developing Entrepreneurial Skills of Competition. Sovremennaya konkurentsiya=Journal of Modern Competition, 2023, vol.17, no.5, pp.124-137 (in Russian). DOI: 10.37791/2687-0657-2023-17-5-124-137.

18. Berdnikova K. E., Chegulova A. A., Peryashkina A. A., Barabashkina E. V., Trifanova A. A. Keistekhnologii kak sposob realizatsii obrazovatel'nogo protsessa v vuze [Case technologies as a way of implementing the educational process in higher education institutions]. Sovremennye nauchnye issledovaniya i innovatsii, 2022, no.9(137). Available at: https://web.snauka.ru/issues/2022/09/98814 (accessed 20.03.2025).

19. Krasnikova A. V. Features of using case technology in the educational process. Vestnik nauki i obrazovaniya, 2020, no.4-1(82), pp.88-91 (in Russian).

20. Grishina O. S. Stress-keis kak instrument otsenki torgovogo personala [Stress case as a tool for evaluating sales personnel]. Upravlenie prodazhami, 2015, no.4, pp.256-265.

21. Biznes-obrazovanie: spetsifika, programmy, tekhnologii, organizatsiya [Business education: specifics, programs, technologies, organization]. Ed. by S. R. Filonovich. Moscow, Higher School of Economics Publ., 2004, 690 p.